499加油站 韩国站 NO.9| 何一:币安2019赛道关注点

来自:jinse.com 归档时间:2019-04-09

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摘 要:“ 在整个创业史上,几乎没有像币安这么快速成长为世界顶级公司的案例。我相信未来我们还会创造更多的奇迹”

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《加油站》韩国站第9期访谈实录:

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-Guest info-

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Yi He

Co-Founder and CMO of the Binance.

2012年加入旅游卫视,担任《美丽目的地》、《有多远走多远》、《世界多美丽》等节目主持人。2014年任OKCoin联合创始人,一手打造OKCoin。同年成为知名职场栏目《非你莫属》嘉宾,作为80后女性创业代表,何一在一定程度上普及了比特币。随后,何一于2015年加入一下科技出任副总裁,负责一下科技及旗下产品市场。2016年一手打造中国最大的直播平台。何一加入一下科技后,一下科技连续完成了2轮融资,市值超过200亿人民币,旗下含秒拍、小咖秀、一直播三款知名移动互联网产品。

In 2012, she joined China’s Travel Channel. The programs she hosted include: 'Beautiful Destination', 'Go as far as', 'How beautiful is the world'. In 2014, she co-founded OKCoin. In the same year, she became a guest of the well-known job hunting variety show “Only You", promoting Bitcoin and the blockchian industry as the representative of female entrepreneurs. In 2015, she joined Yixia technology and served as Vice President, responsible for the marketing of the company and its products. In 2016, she set up China's largest live-streaming platform. After she joined Yixia technology, the company completed two rounds of financing successfully, with a market value of more than 20 billion yuan. It has two well-known mobile applications including Miaopai, Xiaokaxiu and Yizhibo.

Lee:大家好,我是GBIC&Block72的Sinhae Lee。GBIC是基于美国、中国和韩国的区块链和加密货币基金。Block72是通过提供市场战略帮助区块链企业进入美国、韩国及中国市场的合作伙伴。很高兴今天能够主持499采访,告诉大家一个激动人心的消息:我们非常荣幸地邀请到了币安的联合创始人何一。

Hello Everyone! I am Sinhae Lee from GBIC & Block72. GBIC is a blockchain/crypto fund based in US, China, and Korea. Block72 is its consulting arm to help blockchain/DLT companies with their go-to-market strategies to enter the U.S, Korea, and China by being a trusted partner. I am very honored to have He Yi for today's 499 interview.

在您的创业的过程中,对您影响最大的人是谁?

Who is the person that had the most influence on you in the process of starting your business?

Yi:我觉得在整个创业过程当中对我影响最大的人,那肯定是我现在的合伙人CZ了,因为如果没有他的话,我觉得我可能没有勇气和信心去成就一个国际一流的公司,虽然这是我的梦想,但是我觉得因为有了他,所以我才能够向这个目标发起进击。同时,他在管理、经验和心理状态上都会比我成熟许多。再加我们的目标比较一致,技能方面又能互补,所以才会有今天的币安。

在过去的创业过程中,不管在OK也好,还是在一下科技也好,我觉得他们都给了我很多的机会和空间去施展自己。所以我自己有很多的成长。有一句话说得好,一路行来都是师长。我想这就是我的感受。

I think that the person that has the biggest influence on me throughout my entrepreneurial career is my current partner CZ, definitely. Without him, I may not have the courage and confidence to join this world-class company, although this has always been my dream. I’m lucky to have him around, who helps me to strive for and finally achieve this goal. At the same time, CZ is much more mature than me in management, experience and mentality. Our goals are consistent, and our skills are complementary, so together we make a success out of Binance.

Both OKCoin and Yixia Technology gave me a lot of opportunities and space, bringing out the best of me. So I feel that throughout this process, I have learnt and grown a lot. Just as the saying goes, all the people you meet along the way are your teachers. This is how I feel.

Lee:如果没有从事数字货币这一行,你觉得自己最有可能会从事什么行业?

What do you think would be your most likely career if you had not engaged in the blockchain or cryptocurrency industry?

Yi:事实上我从事过很多不同的行业,做过很多的测试。比如说我做过心理咨询,做过大学老师,也做过主持人,甚至有机会成为一个演员。但是最终我觉得,我还是喜欢区块链这个行业,也喜欢创业,所以我想我最终还是会在数字货币行业创业吧。

我2014年加入这个行业的时候,并不是区块链行业最好的时候。因为2013年年底迎来第一个高点以后迅速地回落,15年、16年才开始有起色。所以我觉得兜兜转转,最终还是有点宿命似地回到这个行业。

总的来说,我好像没有其他的选择,得到的都是最好的!

In fact, I have worked in quite a few different industries and have been through a lot of tests. For example, I used to work as a psychological counselor, a lecturer in university, a host, and even had the opportunity to become an actor. But in the end, I chose the blockchain industry because of my great enthusiasm for it. Plus I’ve always wanted to become an entrepreneur, so I think I will eventually start my own business in the digital currency industry.

In fact, when I joined the industry in 2014, it was not the prime time of the blockchain industry. Because after the first peak at the end of 2013, there was a slump. Things did not improve until 2015 and 2016. So after all the twists and turns, I still found myself back to the industry. It’s like my destiny.

In a word, it seems that this is the best opportunity and choice for me. What you have right now is the best.

Lee:“总的来说,没有其他的选择。得到就是最好的!" 我非常喜欢这句话!

"What you got is the best thing". Love how He Yi phrased the sentence :)

区块链会成为您奋斗终生的事业吗?

Will blockchain become your lifelong career?

Yi:我觉得人的一生会非常非常的长,而且每个阶段都会有自己的重点。我不太确定它是不是我奋斗终生的事业,但是我非常确定的一点是,当我在那个位置的时候,我一定会拼尽全力去把这件事情做好。

起码在目前来看,我觉得区块链行业就是我愿意去为之奋斗终生的事业。我经常说,对币安来讲,我们不是在创业,而是在创造历史。过去的经验、数字和结论已经证明我们创造了一个新的历史。起码在整个创业史上,几乎没有像币安这么快速成长为世界顶级公司的案例。我相信未来我们还会创造更多的奇迹,也希望大家能够继续支持我们。

I think one’s life is very, very long, and the focus of one’s life varies from stage to stage. I am not sure if blockchain will be my lifelong career, but I am very certain that when I am here, when I am in an important position, I will try my best to at my job, in other words, to “all in”.

At least for now, I think I am ready to fight for the development of blockchain for my entire life. Because I often say that Binance is not simply running a business; it is creating history. Our past experience, data and achievements have proved that we have made history. At least among startups, there is no other company that can grow into a world-class company within such a short period of time like us. I believe that we will create more miracles in the future, and we hope that we can still have your support.

Lee:谢谢何一分享你的想法。那从现在开始我想几个有关Binance的问题。

Thank you for your sharing. Now I'd like to ask some questions about Binance.

近期,币安推出币安链、去中心化交易所、还在币安Launchpad上线了三个项目——BTT,Fetch.AI,Celer。币安为何会在这个时候推出Launchpad? 通过LaunchPad想要实现的目标是什么?以及币安Launchpad成功的原因是什么?

Binance has recently released the Binance Chain Testnet, Binance DEX and Binance Launchpad, with projects of BitTorrent, Fetch.AI and Celer. Why choose to restart Launchpad at this time? What is the goal that Finance Launchpad wants to achieve? What is the reason for the success of Launchpad?

Yi:首先我觉得这里面包括两个问题,第一个是说币安最近推出了币安链、去中心化交易所和Launchpad的项目。然后第二个问题是关于Launchpad的。首先第一个部分,其实不管币安链也好,还是DEX也好,如果大家关注我们时间比较长,会发现我们在18年的3月的时候就已经宣布了这个消息。我们只是按照我们的节奏,按照我们既定的计划,一步一步地去把它完成。那刚好是在今年实现这些计划。所以大家可能会觉得说我们专门挑这样一个时间去做,但其实我们只是一点一点向公众兑现自己承诺而已。

第二个问题是关于Launchpad的。Launchpad其实我们在17年底18年初推出过两个项目。但是最终呢,我们先把这两个项目做完以后就暂停了。然后等到现在整个市场相对来讲进入一个回调期的时候,再选择去发项目。这样做很重要的一个原因是我们觉得,去年的这个风口啊,被吹地太猛烈了,所以我觉得泡沫有点过大。而现在恰恰是这个泡沫进入回调期的时候,那些实实在在做项目的人,那些真正有积淀的人,没有宣布退圈的人反而会涌现出来。就像在互联网行业也是一样的,恰恰是在互联网泡沫破裂的时候才会诞生出现在这些伟大的公司,比如亚马逊、中国的阿里、腾讯、还有国际PayPal等等。很多伟大的公司都是在这个所谓的泡沫破裂以后慢慢地开始沉淀发展,它们才是那些优秀的、伟大的公司。对于我们来讲也是一样的,我们希望在这个回调期去发现这个行业里面最具有潜力项目,并且帮助他们成长,成为区块链行业的一流的公司。所以这是一个长期的策略,而不是一个短期的(按照大家想象的说法就是说“发多少个项目”)。

Launchpad对于我们来讲,可能还不算成功,还在一个不断调试和进步的过程中。在这个过程里面,我们也希望能够获得大家更多的建议和意见。目前来讲,我们Launchpad在做的是把这些项目以一个较低的,低于市场价格的定价来把这些福利送给大家。那对于项目来讲,它也不只是在融钱,更多的是在融用户融资源。我们是希望能够完成用户、项目和平台之间双赢、多赢。所有好的商业模型一定都是多赢的,就是没有所谓的说平台赚钱,或者是项目赚钱。如果所有的用户都赔钱,那用户也就不存在了。

然后再补充一点关于市场的信息。从当前来看,可能我们很多新加入这个行业的朋友会觉得它是一个熊市。但其实如果你和14年比,你和15年比,你会觉得说,整个市场规模确实扩大了很多,当然币价就更不用说了,那个时候大概也就是400美金左右吧。所以放到一个长的时间轴来看,你会觉得心里非常笃定。所以如果想要在区块链行业获得成功,很重要的一点是,你要跟着自己的节奏走,不要跟着浪走。

The first question is about Binance’s recent launch of its own currency BNB, its decentralized exchange and its Launchpad project, and the second question is about Launchpad. First, in fact, the planning of both BNB and DEX started way back in March 2018. If you have been paying close attention to us for a long time, you must have heard some new about them. So what we are doing right now is just implementing the original plan at our own pace, completing the task step by step. It turns out that we could launch them this year, so we did it. Some may say that we have chose this particular timing on purpose, but in reality, we just follow our original plan, honoring the promises we made to the public.

The second question is about Launchpad. Actually we introduced two projects in late 2017 and early 2018. But we suspended our Launchpad after these two projects. We did not reboot the project until the entire market entered the correction phase. A crucial reason behind is that we think last year there was an irrational hype and too many bubbles around the industry. Now the industry has begun to cool down, entering the correction period. It is at this time that those who are developing real and meaningful projects, and those who remain rational, stands out. The Internet industry has been the same. It is precisely when the do-com bubble burst that many of the great companies we have today were born, such as Amazon, Alibaba and Tencent in China, and PayPal. Many of them slowly developed after the bubble burst, and then they gradually became giants. For us, it is the same. We want to find the most promising projects of this industry during the correction period, and help them grow into the first-tier companies in the blockchain industry. So this is a long-term strategy instead of a short-term one. It is about quality instead of quantity.

For us, Launchpad may not be successful project right now, and it is still in need of constant adjustments. We are also looking forward to your suggestions and opinions about it. For now, we regard Launchpad as a benefit for the market, as our pricing is lower than market price. For projects, Launchpad is not only a platform for financing, but also a platform to obtain users and resources. We hope to achieve a multiple-win situation between users, projects and platforms, bringing benefits to all parties. A good business model must be a win-win situation instead of a zero-sum game, and that is to say, if only the platform and the project are making money while all the users are losing, then users will abandon the former eventually.

A few more words about the market. In fact, at present, many newcomers think that it is a bear market. But in fact, compared with 2014 and 2015, the market has expanded a lot, let alone prices of currencies. Back then, prices remained at around 400 USD. So if you look at this industry with a long-term perspective, you will have much more confidence and determination. So, in order to succeed in the blockchain industry, it's vital that you walk at your own pace and do not go with the tide.

Lee:关于Binance Launchpad,币安18年3月的时候发布了这个消息,现在按照这个目标只是一步一步做成而已“。“Binance Lauchpad还不算成功,在不断调试和进步中。希望大家建言献策。”

“Binance has already announced the plan in early 2018. We are just executing the plan at our own pace and working towards our goal". "In my opinion, Binance Launchpad is still in the process of adjustment and evolvement. We would love to hear everyone's feedback."

币安Launchpad项目选拔标准是什么?团队背景,Token经济模型、技术等等,这些选项中哪个要素被视为是核心?

How does Finance select projects for Launchpad? Among many criteria, what are the key factors in the selection process? E.g., background of the team, token economy, technology, etc?

Yi:Launchpad的选择其实比listing会稍微再严格一些。那其实不管Launchpad也好,还是币安listing也好,都有几个最基础的原则问题。第一个是本身这个项目、这个团队,它是不是真的对行业有信仰,是不是长期能够坚持下去。第二个是这个团队本身,他们是否有足够丰富的经验,也就是说他们本身这个团队做这件事情是不是靠谱,他们有什么样的优势,在过去它在这个领域创造了什么样的价值。第三是他们本身在技术层面有什么样的突破和积累,比如说它的代码能不能给我们这边进行审核、能不能通过审核以及他们在这个领域有没有一些特殊的杀手锏,也就是人无我有的一些特殊价值。再往下会核查到这个团队的成员过去有没有一些不良的征信记录,有没有负面信息。

如果再往下,看这个项目本身的模型是不是成立,比如说它是商业模型还是社区模型。这些都是我们的考量角度。每一个项目它的优势可能不太一样,衡量标准也会略有偏差。因为目前我们内部去做不同的项目时也会有不同的评估维度。在listing的选择和Launchpad的选择上,我们也经过了一个不断地去进步和迭代的过程,而不是说一开始出来就有特别完美的标准。有一个很简单的办法,就是你把这个项目放到过去的风险投资领域。如果你在风险投资领域就是一个特别抢手的项目,然后我觉得成功的概率就大,你在这个区块链领域也会是一个长寿的项目,当然这也跟你的定价有关。如果你项目本身是一个差的项目,那你仅仅加上一个区块链是没有任何意义的。或者说我们的标准越来越严格,角度也越来越多维度。所以listing也好,还是Launchpad也好,现在正变得越来越难。

The selection mechanism of Launchpad is actually a bit stricter than listing on Binance. In fact, both Launchpad and listing follow some basic principles. First, the project and the team should have real faith in the industry, and they should persevere with the cause. Secondly, as for the team itself, it should be experienced enough. That is to say, the team should be responsible and reliable. It must display certain advantages, and maybe the team has already created value for the industry. Thirdly, real breakthroughs and accumulations in technology. For example, when subject to tests and reviews, a project’s codes should be logical. Or the project should have a special trump card, a competitive edge over others. To go deeper, we also check the credit records of the team members, ensuring that they are not involved in frauds or scandals. Then we review the model of the project. For example, whether it puts forward a business model or a community model, and whether the model is viable. All these factors are taken into consideration. Each project may have its own advantages, so in practice, our standards will be slightly different from case to case. Because for now, we ourselves also use different evaluation system when developing projects internally. We are adjusting and improving the selection mechanisms of listing and Launchpad continuously, as it is impossible to get a perfect mechanism from the outset. In fact, there is a simple way to test your project – put it on the venture capital market. If the project is extremely popular among VCs, then very likely, it can survive and thrive in the blockchain industry. Of course this is also related to the pricing. If the project itself is of low quality, then relating it to blockchain is of no use. In other words, our criteria are become increasingly strict, taking more parameters into consideration. So both listing and Launchpad are increasingly difficult to enter.

Lee:“不管是Binance Listing 或者Binance Launchpad, 需要三点:

1. 团队对这个行业有信仰 2.有丰富的经验 3. 有技术方面的突破”

“Both Binance Listing and Binance Launchpad emphasize: 1. The team must BELIEVE IN the industry 2. Experiences 3. Technological breakthrough".

“标准也在不断完善。”

"Also, the principles are improving all the time."

有部分人认为IEO之所以成功不是因为IEO是个大趋势,而是因为Binance在做这件事,你对这样的观点有什么见解? 对未来IEO有什么样的预测?

Some people think that Binance Launchpad has been successful as it is backed by Binance, rather than because of IEO being the new trend. What do you think of this? Also, any future perspectives on this trend?

Yi:我前几天发了一个微博说,我也不知道IEO这个概念是谁提出的,但肯定不是币安,因为我都不知道这个E是哪个E。后来他们跟我说是exchange。所以我认为,币安只是做了一件自己觉得应该做的事情,就是在市场相对低迷的时候去扶持一些优秀的项目,然后帮助他们去融钱、融资源、融用户,然后也给他们设定一个合理的价格,和是不是IEO或者是不是ICO都没有关系。所以我觉得本身你做这件事情的出发点,或者说你的初心非常地重要。而不仅仅做一个模式出来,然后说大家只要是在交易平台上去发行代币就一定能够成功、或者说不能成功。

那本身呢从Binance的角度来讲,选择项目时肯定是有一些优势,因为可选择的余地会比较大,大部分项目还是希望币上安的。其次,是我们本身在listing这件事情上做了很长的时间,也有比较丰富的经验,所以对项目的判断可能会比很多刚出来的平台更加准确些。经验的积累也是需要不断的迭代和优化的。那第三点呢,是我们本身在这个定价上面可能会比一些小的平台会更有话语权,就是毕竟我们有上千万的用户。那如果项目方希望能够和这个上千万的用户建立连接,那项目其实是愿意把自己的定价定的低一些。

总的来说,我觉得还是在项目的判断和选择上,币安会有更多的话语权和优势。我觉得你可以这样理解,比如说当一个概念流行的时候,就像创业这个概念流行一样,那大家都是创业,为什么成功的永远是少数呢?!

I post a message on Weibo a few days ago, saying that I don't know who proposed the concept “IEO”, but I’m sure it was not put forward by Binance, because I myself don't know what does the “E” in “IEO” represent. Later I was told that it stands for exchange. All I can say is that Binance is just doing what it should do, that is, supporting high quality projects when the market is relatively depressed, helping them to get finance, users, and resources, and setting a reasonable price for these project. It doesn’t matter what we are called, and both IEO or ICO are fine. What matters most is why we started from the very beginning. The original intention is very important. It is not like, creating a business model and issuing a token on a trading platform, then you will definitely succeed, or you will definitely fail. The success of a project is much more complicated than that.

Binance certainly enjoys some advantages in the selection of project, because we have more projects to choose from. Most of the projects would like to enter our platform. Secondly, we have been involved in listing for a long time, so we have accumulated a lot of experience. Our evaluation of the project is more mature than new platforms. Of course, experience also requires updates and optimization. Thirdly, we may have more bargaining power in pricing than small platforms. After all, we have tens of millions of users. If a project wants to connect with our users, then it is certainly willing to compromise and accept a lower price.

In general, I think we will have more say and advantage in terms of evaluation and selection of project. To put it in another way, even when a concept is popular, for example, when everyone wants to start their own business, still, why only a few can succeed?

Lee:太喜欢这个答案了。不愧是真正的业界领袖!

LOVE how He Yi answered this question. True thought leader in the industry!

可否透露一下币安孵化器在2019年会主要关注哪些?

Can you tell us which areas Binance Labs will be focusing on in 2019?

Yi:Binance Labs其实包含三个不同的部分,第一个部分是对基金的投资,第二个部分是对项目的投资,第三个是孵化。

那在基金的部分呢,我们会投得比较稳,也就是fund of fund这个部分。直投的部分,大家可关注Labs,看我们去年投的一些项目,其中大部分不是发币的项目,而是在关注整个行业的发展和建设。孵化的项目比较简单。去年我们首期孵化的项目中,八个项目已经问世了。然后第二轮孵化已经开始了,大家可以多多关注,也希望大家可以报名第三期。

那Labs的投资,其实不管是直投也好,还是说孵化也好,我们不是那种投赛道的类型,也就是说我专注某一个品类去投,更多地去看这个项目本身。还是那个标准,就看项目团队是否靠谱、其商业模型是否成立,它有没有可能成为这个区块链行业下一个杀手级的应用等。我觉得总体来讲的话,我们更多的还是关注项目本身。

当你想要拿到这个Labs的投资的时候,要问自己一句话,“我有什么杀手锏是Labs必须投我的?”如果这个问题你自己都不能回答自己,那基本上即使你去找VC也很难谈成。

Binance Labs actually consists of three different parts. First, investment in fund; secondly, investment in projects; third, incubation.

The business of investment in fund has been quite stable. For more information about our direct investment, you may refer to Labs. There is much information about the projects we invested last year. Most of them are not about the issuance of a digital currency, but about the development of the entire industry. The incubation project is relatively simple. Last year, our first session incubated eight projects, which have already entered the market. The second session has already begun, and we also welcome your attention and suggestions. If you are interested, you can sign up for the third session.

Labs’ investment, both direct investment and incubation, is not focusing on a certain racetrack. We do not flood a certain category with all our investment, and instead, we pay more attention to the project itself, based on the standards I mentioned before. Just like Launchpad, our choices depend on whether the team is reliable, whether the business model is feasible, whether the project is likely to generate the next killer application in the blockchain industry. I think in general, we are more concerned about the project itself.

When you want to get the Labs investment, ask yourself, what kind of competitive edge, what kind of trump card do I have? Why must the investors come to me? If you can't answer this question, then it is quite difficult to get the VC.

Lee:因为时间问题,我们得加速了。

We will speed up so that we can cover more questions.

最近Binance的加密货币钱包Trustwallet可以用信用卡购买加密货币,像这些币安近期表现非常成功。币安今年的主要目标是什么?

People can now buy cryptocurrency via credit card through Binance’s own wallet (Trust Wallet). The recent movements made by Binance are impressive. What are some of the other goals of Binance this year?

Yi:我其实特别喜欢聊一个很老套的话题,叫使命、愿景、价值观。我觉得这是一个公司的企业文化。那对于Binance来讲,我觉得近期的表现也不算成功吧,就是只是我们在按照自己的节奏,一步一步往前走。所以其实我觉得可以做得更好。对币安来说,我觉得大的使命肯定是说实现价值的自由流动,用CZ的话来说叫freedom of money。我们的愿景是希望能够成为区块链整个行业的底层系统。从价值观来讲,我们其实一直坚持一件事情,就是要保护用户。我觉得所谓保护用户,就是你要建立一个公平的交易场景。

所以所有币安的业务,不管是比BCF好还是Trust Wallet也好,还是法币也好,还是公链也好,都是围绕这个中心在运转的。所以对于我们来讲,我们今年不打算去建立太多的这个新的业务,而是把现在的业务做得更精进。我们专注于build建设、专注于SAFU、专注于安全,同时更专注于让目前的这个应用体验变得更好,给大家提供更多的选择。

在过去的一年里面,其实我们把整个生态系统基本搭建完了。比如说有币安的孵化器、币安的慈善基金、币安的研究院、币安学院等,还有Binance Info是我们的媒体部分,还包括我们的法币系统以及整个系统,再到我们最核心的币币系统。所以对19年对币安来说可能只是每个业务板块慢慢地交作业的一个过程吧。

叫不叫生态,或者说叫不叫集团其实都不要紧,人多不多其实也不要紧。我觉得Binance本身很重要的一个特质是使命必达,也就是说只要说了好,就不说疼,就是一定要把这个目标按照既定的计划做出来,而且要行胜于言。

I am actually fond of discussing an “old-fashioned” topic, that is, the mission, vision, and values of a company. These reflect the corporate culture of a company. The recent performance of Binance has been impressive, but I don't think this means Binance has already succeeded, because we are still progressing step by step at our own pace. I think we can always do better. For us, I think the ultimate mission is to realize the free flow of value. CZ calls it the freedom of money. As for vision, we hope that we can become the underlying system of the blockchain industry. In terms of values, we are always dedicated to one obligation, that is, protecting the users. This means that we should establish a platform of fair trade.

Therefore, all of Binance’s business, be it BCF or Trust Wallet, fiat or public blockchain, are based on this values. So we do not plan to introduce too many new businesses this year. Instead, we will concentrate on improving our existing businesses, on building, SAFU, security, improving user experience, and offering more choices to our users.

In the past one year, we have completed the construction of the entire ecosystem, adding Binance Labs, Binance Blockchain Charity Foundation, Binance Research, Binance Academy, Binance Info and Binance Fiat exchanges, Binance Chain and the Binance Exchange, which is our core business, and the digital currency exchange system, which is our core business. As for 2019, I think we will continue to improve our businesses. Of course, Trust Wallet belong to our application category.

It doesn't matter whether it is called an ecosystem or a group, or whether you have a large number of users or not. I think that one of the important qualities of Binance is that, we always stick to our plan and complete our mission. As long as you make a plan, you should not complain but work towards your goal step by step. Do what you say you will do.

Lee:稍微总结,"币安近期的表现只是按照自己的节奏一步一步走。币安的远景是成为区块链的基础系统,同时保护用户。今年币安打算把现在的业务做得更好"!

"We are executing one by one to achieve our objectives. Binance's long term objective is setting up the right system for cryptocurrencies while protecting the users"

据我所知,何一非常喜欢韩国,对韩国市场极其感兴趣,请问未来您对韩国市场有什么规划吗?

I've heard that you really like Korea and has a big interest in the Korean market. Do you have any future plans to expand into the Korean market?

Yi:对,我还挺喜欢韩国的。我之前在韩国录过一个旅游节目,就在在首尔塔,现在那还有我的照片。我也经常去韩国,因为韩国对于Binance来讲是一个非常重要的市场。我经常讲一句话,如果你特别喜欢一个女孩子的话,反而会更慎重一些,不会轻举妄动。目前我们在韩国有一位员工,帮我们做一些PR的支持。我们也希望未来会在韩国有更多的发展,如果大家有优秀的人才也可以推荐给我。

那我们对韩国一直是在持续地了解和调研中,同时我们也希望有机会来韩国发展业务,也谢谢韩国的朋友对我们的支持。

Yes, I like South Korea very much because I took part in a travel variety show in Korea. At the N Seoul Tower, there is still a photo of me. I visited South Korea quite a lot, because South Korea is actually a very important market for Binance. It is often said that if you really like a girl, you will be more cautious when socializing with her and will not act rashly. So now we do have an employee working in Korea, helping us with PR. We also hope that we will have more development in Korea in the future, and if you know someone who are interested in working with us, don’t hesitate to recommend them to me.

We have been doing research and survey about South Korea, and we do hope to expand our business to South Korea. Of course, we are really grateful to our supporters in Korea.

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Lee:我们都欢迎您经常来韩国。

The Korean community always welcome you to visit us more often.

接下来是最后一个问题。您的存在激励着区块链的女性,您怎样看待区块链行业的女性?您在区块链行业想实现怎样的理想?对于区块链行业女性信仰者,有什么好的意见及建议吗?对于499小姐姐区块链社群有什么建议吗?

The last question from me:

There are not many women right now in this industry, so your presence has great meaning. What do you think women can do in this industry and what is your main goal to achieve in this industry? Do you have any good advice for other females in this industry? Do you have any suggestions to our 499 blockchain community?

Yi:首先,对整个区块链行业来讲,亚洲的女性区块链从业者比欧美的女性从业者要更多一些,所以我们可以看到女性在区块链行业的崛起,也可以看到女性越来越有影响力,这个是好的一面。但是我觉得不好的一面是,目前很多人仍然觉得区块链行业里面的女生都是花瓶,可能很多女生都面临这样的质疑。我在14年的时候其实说过一句话:大家觉得我是花瓶,那起码证明我长得还不错,只能谢谢大家的夸奖。我觉得对于我们这个行业的从业者来讲,首先自己可能要先把这件事情想得轻松一点,不要太在意别人对自己的评价。

其次呢,我觉得就是作为一个女性,很多时候别人告诉你你不懂技术,或者说你没有理科背景,我觉得这都是伪命题。如果你有兴趣,花时间和精力去学习区块链的一些技术常识,或者说一些基础的概念,还是非常有意思的。因此保持自己的动力,持续地进行学习是非常重要的。

最后一点是,不管是创业圈子也好,还是在区块链圈子也好,本质来讲是没有性别之分的,别人并不会因为你是女性,在竞争的时候就可以让着你。我觉得性别对于创业和工作这件事情来讲,它可能很多时候没有优劣之分。这是一个用实力说话的地方,因此我觉得就用拳头说话好了。

然后关于在区块链行业实现的理想。我希望能够把币安做成整个区块链行业的底层系统。同时,我也希望能够通过币安实现自己的梦想,也就是打造一个世界级的公司。未来的路还很长,币安面临的挑战还很大。我会继续努力的,然后也希望大家继续支持我们,谢谢。

First of all, in terms of the blockchain industry, in fact, there are more female professionals in Asia than in Europe and the United States, so we have witnessed the rise of women in the blockchain industry, and this group’s influence has been growing. This is the bright side. But I think the bad side is that many people still regard women working in the blockchain industry are “beautiful vases”, meaning that we are of little use. In fact, I think many women may be confronted with such doubts. In 2014, I once said that, if I am called a “vase”, at least I am beautiful, which is not bad at all. So I can take this as a compliment. Therefore, I think for a professional, do not care too much about what others say about you.

Secondly, as a woman, many people will question your ability, saying that you don't understand technology, or you have no background in science. But I think this opinion is wrong. If you are interested, spend some time on learning the technical knowledge of blockchain, trying to understand some basic concepts, and in fact they can be very interesting. So I think it is very important to stay motivated and keep learning.

Last but not least, ultimately, there is no differences between men and women in the business community or in the blockchain industry. Others will not concede to you simply because you are a woman. I think that being a woman is neither an advantage or a disadvantage when it comes to starting a business. When in comes to entrepreneurship, performance and ability matter most.

My dream for the blockchain industry is that Binance can become the underlying system of the entire blockchain industry. At the same time, I also hope that I can realize my own dream through Binance, that is, to build a world-class company. We still have a long way to go, and there are many challenges ahead for Binance. But I will continue to work hard, and I hope you can continue to give us your strong support. Thank you.

Lee:BNB近期的币价与市值排名一直在上涨,您觉得是什么支撑着币价?

The price and ranking of BNB has been rising a lot recently, what do you think is the support behind of the price and the value of BNB?

Yi:BNB的币价和几点相关。第一是Binance本身有上千万的用户,作为整个区块链行业用户最多的一个应用场景,那大家每次在去支付自己的交易手续费时,用BNB是可以打折的,所以币安本身就是整个区块链行业很大的一个应用场景,它会持续地帮助大家进行使用。同时,Binance本身在设计BNB的demo的时候是一个通缩模型,那你可以去拿所有的平台币做对比,你会发现BNB是总量最少的一个币。

第二点,是Binance有非常非常多的合作伙伴。比如说,今天有一个房地产商宣布可以用BNB进行付费购买。我们的应用系统在不断地扩充,应用场景在不断地变多,那也就意味着BNB的价值在不断地变大。

第三点,Binance本身的这个生态系统在不断地建设当中。前面的朋友有提到说BCF是我们的慈善体系,比如说我们的这个Binance Info、Launchpad等等这些应用场景。还包括未来的Binance DEX和公链,BNB都是它的Gas。所以呢,它的应用场景除了在Binance系统内部,也在Binance的系统外部。

大家知道Binance的公链本身和以太坊目前会在某一些部分的功能上虽然有重叠,但效能有更大地提升。所以如果过去BNB是平台币的代表,那现在它已经成为一个公链币,意味着它本身的价值又要被重新进行评估。

所以总结一下,你可以分为几个部分。第一个部分是Binance交易平台带来BNB本身平台币的价值。第二是它的应用场景不断的在扩容,带来的是在整个行业应用领域的价值。现在作为一个公链币,它未来会有更大的价值。所以在团队中,最终你付出的努力会决定你的币价走向。

BNB's price is related to several factors. First, Binance has tens of millions of users. Its application scenarios has the most users in the entire blockchain industry, and BNB provides discount for users each time they pay their transaction fees. This is a widespread application scenario in the entire blockchain industry, and it will continue to be available. Secondly, the BNB’s demo is designed as a deflation model by Binance. Compared with other platform tokens, the total amount of BNB is the smallest.

Secondly, Binance has many external partners. For example, a real estate agent announced today that it will accept BNB for purchase from now on. Our application system is constantly expanding, with more and more new application scenarios being created. That means the value of BNB is constantly on the rise.

Thirdly, the construction of the Binance ecosystem is always ongoing. Previously someone mentioned BCF, which is our charity system, and we also have Binance Info, Launchpad, and other application scenarios. In the future, there will be Binance DEX and the public blockchain, and BNB will be the gas fueling all these applications. Therefore, BNB can be used not only inside the Binance system, but also outside the Binance system.

Everyone knows that the function of Binance's public blockchain overlaps with that of Ethereum to some extent, but ours provides better performance. So we can say that BNB used to be the representative of platform token, and it has now become a currency of public blockchain, which means that it has to be re-evaluated.

To sum up, first, Binance’s own trading platform grants value to BNB; secondly, as its application scenarios are constantly expanding, BNB gets more value from entire industry. Now as a public blockchain currency, it will further appreciate in the future. So it is the efforts of the entire team that determine the price of a currency.

Lee:好了,今天的采访就到此结束。非常感谢何一币安联合创始人今天抽出宝贵的时间参加本次采访。何一币安联合创始人为我们分享了她对业界自己独特的见解以及币安在区块链行业中担任的大角色。通过此次采访,我感觉自己获得了很多干货。对我个人也是一个能过学习的好机会,也希望对在此的很多社区成员也是这样。

Thanks so much for participating in the interview. It was such an wonderful opportunity for me to learn about your visions and how Binance is making huge impacts in the industry. I learned a lot personally, and I think it is the same thing for a lot of people here.

有关于499加油站 韩国站 NO.9| 何一:币安2019赛道关注点

昂贵油价的背后,黑油商“肥的流油”,区块链管得住吗?

10月20日凌晨油价再次上调。目前89号汽油价格为6.61(元/升),92号汽油7.10(元/升),95号汽油7.58(元/升),0号柴油6.75(元/升)。(附:价格来源于易车,厦门10.22当日油价)。油价的上涨让许多不法分子看到这条黑色地带的重大利润,私自销售、存储汽油、建立黑加油站,每年给国

昂贵油价的背后,黑油商“肥的流油”,区块链管得住吗?

10月20日凌晨油价再次上调。目前89号汽油价格为6.61(元/升),92号汽油7.10(元/升),95号汽油7.58(元/升),0号柴油6.75(元/升)。(附:价格来源于易车,厦门10.22当日油价)。油价的上涨让许多不法分子看到这条黑色地带的重大利润,私自销售、存储汽油、建立黑加油站,每年给国

昂贵油价的背后,黑油商“肥的流油”,区块链管得住吗?

.details .details-cont p, p {word-break: normal; text-align: unset} p img {text-align: center !important;} 10月20日凌晨油价再次上调。目前89号汽油价格为6.61(元/升),92号汽油7.

昂贵油价的背后,黑油商“肥的流油”,区块链管得住吗?

10月20日凌晨油价再次上调。目前89号汽油价格为6.61(元/升),92号汽油7.10(元/升),95号汽油7.58(元/升),0号柴油6.75(元/升)。(附:价格来源于易车,厦门10.22当日油价)。油价的上涨让许多不法分子看到这条黑色地带的重大利润,私自销售、存储汽油、建立黑加油站,每年给国

昂贵油价的背后,黑油商“肥的流油”,区块链管得住吗?

10月20日凌晨油价再次上调。目前89号汽油价格为6.61(元/升),92号汽油7.10(元/升),95号汽油7.58(元/升),0号柴油6.75(元/升)。(附:价格来源于易车,厦门10.22当日油价)。油价的上涨让许多不法分子看到这条黑色地带的重大利润,私自销售、存储汽油、建立黑加油站,每年给国